Showing posts with label Mobile Business applications. Show all posts
Showing posts with label Mobile Business applications. Show all posts

Monday, February 14, 2011

What if two Turkeys make an eagle?

If you follow ‘Mobile world’ news like I do, you might have already heard about partnership between Nokia and Microsoft, and Google’s trash-talk in response – “Two Turkeys do not make an Eagle”.
Cut to one year back – when android itself was a Turkey, however, they pretty much turned themselves into an Eagle. If you trust in Gartner’s figures, Android market share has risen from 3.5% in 2009 to 17% in 2010 and it is on its way to 22% this year. See - http://www.gartner.com/it/page.jsp?id=1434613 .
Nokia’s Symbian has highest share so far and having seen a world (e.g. India) completely dominated by Nokia phones, I believe they will put up a pretty serious fight for Apple and Google.
What does this mean to us in Insurance industry, who are developing mobile business apps? I think, these developments make a clear case for ‘cross-platform’ development. Rather than, making an application specifically for iPhone or Android, it’s time to seriously consider cross platform development platforms. A hybrid approach with combination of common ‘Portable’ code and some sexier ‘Native’ features appears as a good balance that provides functionality with oomph.